The market for gluten foods continues to increase.
The Gluten Intolerance Group predicts the Gluten Free Trends for 2020.
Here are 5 of their predictions:
1. The number of gluten free products will continue to increase
One percent of
the U. S. population has been diagnosed with Celiac Disease and nearly 13% of
the U.S. population has gluten sensitivity. With over 40 million Americans
affected, there are eager consumers that are looking for gluten free options.
2. Gluten free products will be available outside the natural food space
Skin care
companies and vitamin/supplement companies are recognizing that people who
avoid eating gluten need to avoid gluten in all aspects of their life. Not only
does consuming gluten cause GI distress, but also dermatitis.
3. Label transparency will continue to rise in importance
Consumers are
reading labels and voicing their opinions with their wallets. Companies with
certifications are gaining prominent shelf space and reaching more consumers.
4. The variety of gluten-free and grain-free flours on the market will continue to rise
Companies
continue to develop gluten free flour blends. The grain-based flour blends that
those with Celiac consume are also important in the growing Paleo market. Look
for new flours to hit the market such as apple, banana, coffee, and beet.
5. There will be a greater demand for gluten free in convenience foods
Grab-and-go,
heat-and-eat, and prepared foods are popular among consumers. Companies will be
entering the marketplace to fill the needs of the gluten free consumer.
“This post (or portions of this post) was provided by New Hope Network. I am a member of the New Hope Influencer Co-Op, a network of health and wellness bloggers committed to spreading more health to more people.”
